Since its inception, The New Primal has been focused on making better-for-you versions of your favorite products. What started as a "take the gas station out of jerky" movement, transitioned into making delicious sauces and dressings that you can feel good about giving to your family time after time. Now with 30+ products, including our ever-growing kid's line and seasonings, we're focused on getting more hands in the kitchen and hearts around the table.